Instagram recently challenged users to show off their artistic side, asking them to remake iconic photos and post their interpretations with the hashtag #recreatedclassic. It's somewhat similar, in spirit, to the Leica "100" video that went viral last year. The competition culminated at the Cannes Lions International Festival of Creativity where more than 500 entries were displayed - and three winners were named at a pop-up gallery at the Hotel Majestic Barrièrre. The #recreatedclassic contest was sponsored by Leica Camera and the winners got limited-edition X cameras.
Here are the three winners:
And their photos (in order, respectively):