#recreatedclassic Finalists Win X Cameras

Instagram recently challenged users to show off their artistic side, asking them to remake iconic photos and post their interpretations with the hashtag #recreatedclassic. It's somewhat similar, in spirit, to the Leica "100" video that went viral last year. The competition culminated at the Cannes Lions International Festival of Creativity where more than 500 entries were displayed - and three winners were named at a pop-up gallery at the Hotel Majestic Barrièrre. The #recreatedclassic contest was sponsored by Leica Camera and the winners got limited-edition X cameras.

Here are the three winners:

  1. Caio Vita () offered a modern-tech reimagination of John Lennon and Yoko Ono's nude embrace for a 1970s Rolling Stone cover.
  2. Rajesh Ramakrishnan () provided a playful but powerful take on the unforgettable 1960s flower-power photo of a protester and a policeman.
  3. PJ Ortiz Luis () won with a remake of Toni Frissell's somber classic Lady in the Water, 1947.

And their photos (in order, respectively):